Case Study

How did SGS help Bandai Spirits earn Japan’s first SGS green marks to turn plastic recycling into consumer trust?

2026.08.25

Bridging Circular Innovation and Consumer Trust in the Sustainable Era

Bandai Spirits, a global leader in the hobby and entertainment industry under Bandai Namco Group, has taken bold strides in circular manufacturing through its flagship GUNPLA RECYCLING PROJECT. By collecting plastic model runners from fans across Japan, the company aims to reduce plastic waste and advance sustainable manufacturing

In an era where consumers and regulators demand transparent environmental claims, transforming such ambitious sustainability commitments into market confidence requires independent, science-based validation to eliminate greenwashing risks.

 

 

 

Achieving the SGS green marks

 Through its flagship GUNPLA RECYCLING PROJECT, Bandai Spirits established a nationwide recycling network, collecting over 174 tons of used plastic model kit runners across Japan. Moving beyond dark, single-color trial products, the company engineered an advanced technical process to blend 10% recycled runner material into vibrant, multi-colored mass production.

In May 2026, Bandai Spirits successfully achieved the SGS green marks Certification. Following a recycled material content assessment aligned with ISO 14021. This independent verification showcases the brand’s commitment to embedding circular design principles in product development, becoming the very first Japanese company to attain this milestone. This achievement officially authenticated their circular manufacturing claims and unlocked new commercial opportunities for sustainable product lines.

 

The Role of SGS

To substantiate Bandai Spirits’ circular engineering, SGS conducted rigorous third-party assessments under the SGS green marks verification scheme. Our experts performed comprehensive material traceability audits, chemical composition analyses and international safety compliance testing. By verifying the precise 10% recycled content ratio and ensuring absolute product safety, SGS provided the empirical scientific proof Bandai Spirits needed to instill market confidence, reinforce fan loyalty and satisfy stringent global standards.

 

Turn Your Environmental Commitments into Verified Credibility

Partnering with SGS empowers organizations to turn environmental goals into tangible market trust. Whether you are scaling recycled materials or validating circular supply chains, SGS offers tailored testing and certification solutions to strengthen your sustainability journey.

 

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